Research Scientist at the Center for Applied Cognitive Science

&

Doctoral Researcher at The University of Texas at Austin

Faiz A. Hashmi

faiz.hashmi@utexas.edu

About Me

Growing up in Bihar, India, a region known for its health challenges, I was immersed in an environment where traditional practices and modern medicine intersected daily. This unique setting ignited my passion for understanding why health behaviors diverge from medical advice, guiding me toward specializing in cultural and social determinants of reproductive, maternal, and adolescent health.

My work integrates human-centered design with social science and experimental psychology, studying traditional practices alongside biomedical behaviors to optimize public health strategies. This research not only contributes to academic discourse but also aims to redefine health culture by promoting a synthesis of health belief systems through a complex system approach.

With a strong academic background and practical experience in designing, implementing, and measuring public health innovations, I am committed to developing robust, sustainable solutions for improving the lives of women and other marginalized groups, merging academic research with real-world applications to address global health challenges.

My Work

Research Scientist

Center for Applied Cognitive Science

Worked on research to identify predictors of family planning adoption among young married women, focusing on socio-cultural norms and gender roles to inform effective interventions

Co-led a research project exploring how mastering miniature painting supports cultural transmission and shapes spiritual understanding, religious meaning, and practice

Contributed to a project funded by the NSF AccelNet program, fostering international research linkages to accelerate scientific discovery from Cultures of Learning (COL) network

National Manager- Design Innovation Research

PCI India

Co-led a project integrating mixed methods research and human-centered design to explore the motivations, rituals, and social dynamics of community health workers

Co-led a project with Dalberg to devise and test innovative solutions for engaging men in promoting equitable gender relations, joint decision-making to improve family planning and nutrition outcomes in Bihar, India

Co-led the research and co-creation efforts in a human-centered design project led by Scope Impact, exploring the sexual and reproductive health of adolescent and young married women across five countries, including India

Present

January 2021

April 2019

November 2016

Technical Specialist- Measurement & Evaluation

PCI India

Designed and prepared dissemination materials, including annual reports, white papers, presentations, and audiovisual content for donors and other external stakeholders

Designed measurement frameworks in consultation with project staff for designated pilots and implemented proposed studies, including sampling, instruments development, and training of field investigators

Analyzed multiple sources of data - primary and secondary, conducted literature reviews and prepared comparative scenarios on various themes associated with Reproductive, Maternal, New-born, Child, and Adolescent Health (RMNCH+A)

Monitoring, Learning & Evaluation Officer

CARE India

April 2015

Managed Concurrent Measurement and Learning (CML) teams in districts to conduct various large-scale studies for Bihar Technical Support Program (BTSP) to improve the health system at the facility and outreach for better maternal and childcare

Prepared comprehensive training materials for studies like Mortality Estimate study, Maternal and Child Nutrition study for CML in BTSP

Performed analysis and dissemination of household survey with Lot Quality Assurance Sampling (LQAS) for various RMNCN indicators for Purnea and Kishanganj districts in BTSP

Led the team of district measurement officers to conduct qualitative deep-dives on underlying reasons for home delivery in BTSP (CARE)

Research & Professional Interests

In public health, I focus on understanding the cultural ecologies that shape health-related beliefs and behaviors. My research delves into empirical exploration and practical realization of augmenting health behavior strategies. I am particularly interested in integrating digital technologies in healthcare delivery, the functioning of primary healthcare systems, and the dynamics of the global health workforce, especially frontline workers. These areas are critical for improving health outcomes and ensuring efficient healthcare services in diverse cultural contexts.

My research in cognitive science is centered on the concept of cumulative culture—the ability to build upon the knowledge and innovations of previous generations. Through comparative studies across different cultures and age groups, I aim to uncover patterns in cognitive and cultural evolution. This line of inquiry helps us understand how artistic practices and cognitive processes develop and are transmitted over time, influencing behaviors and societal norms.

In the area of Data and Insights, I concentrate on leveraging data analytics to inform decision-making in health interventions and research. My expertise includes designing and analyzing quantitative and qualitative studies, employing statistical tools, and translating data into actionable insights. Through advanced data visualization and machine learning techniques with RStudio, I strive to uncover patterns that can significantly enhance understanding of community health behaviors, thus improving the design of effective, evidence-based interventions.

My interest in Management revolves around leading and coordinating multi-disciplinary teams to deliver impactful health interventions and research projects. I am skilled in strategic planning, resource allocation, organizing teams, and monitoring project outcomes to ensure successful implementation. My experience also includes stakeholder management, where I engage with diverse partners—from government bodies to local communities—to align on goals and maximize the impact of health and social initiatives.

Public Health

Cognitive Science

Management

Data and Insights

SKILLS

Intersectional Collaboration

Behavioral & Psychological Theories

Mixed-Methods Research Design

Project Management

Ethical Compliance

Advanced Statistical Analysis

Data Visualization

Design Thinking

In human-centered design, my work aims to integrate user-specific needs and contexts into developing interventions and solutions, particularly in public health. By focusing on the end-user experience, my research seeks to create more effective, accessible, and sustainable health services. This approach is essential for designing interventions that are not only scientifically sound but also culturally and contextually appropriate.

I am passionate about leveraging livelihood promotion and women's self-help groups to empower women in making informed choices regarding health, family economy, and family planning. By integrating economic opportunities with health interventions, I aim to strengthen women's agency, supporting them not only in making healthy decisions but also in enhancing their social and economic well-being.

Human-centered Design

Gender

Effective communication is a cornerstone of my work, whether it involves disseminating research findings or engaging with community stakeholders. I focus on creating narratives that make complex scientific data accessible and relevant to different audiences. My skills include scientific writing, public speaking, and designing health education materials that foster community engagement and translate research outcomes into tangible public health improvements.

Communication

I am deeply invested in fostering Interdisciplinary Collaboration. My research benefits from combining insights across disciplines such as anthropology, public health, cognitive science, and data analytics. By working alongside experts from different fields, I aim to tackle health challenges through a holistic approach, understanding problems from multiple perspectives and developing more integrative, comprehensive solutions.

Interdisciplinarity

In the realm of Policy and Advocacy, I focus on translating research evidence into actionable public health policies. My work aims to inform policymakers on effective strategies for improving maternal and child health, emphasizing culturally sensitive and equitable approaches. I also advocate for community health worker support and recognition, ensuring that these critical contributors are empowered and valued within health systems.

Policy and Advocacy

My interest in Systems Thinking revolves around understanding the complex interconnections within public health ecosystems. This approach involves viewing health challenges not in isolation but as part of a larger, interconnected system that includes cultural, social, economic, and environmental factors. My expertise includes applying systems thinking to both the analysis and design of health interventions

System Thinking

User Experience

Scientific Communication

My Publications

Hashmi, F. A., Burger, O., Goldwater, M. B., Johnson, T., Mondal, S., Singh, P., & Legare, C. H. (2023). Integrating Human-Centered Design and Social Science Research to Improve Service-Delivery and Empower Community Health Workers: Lessons from Project RISE. She Ji: The Journal of Design, Economics, and Innovation, 9(4), 489–517. https://doi.org/10.1016/j.sheji.2024.02.001

Legare, C. H., Akhauri, S., Chaudhuri, I., Hashmi, F. A., Johnson, T., Little, E. E., … & Bürger, O. (2020). Perinatal risk and the cultural ecology of health in bihar, india. Philosophical Transactions of the Royal Society B: Biological Sciences, 375(1805), 20190433. https://doi.org/10.1098/rstb.2019.0433

Bürger, O., Hashmi, F. A., Dańko, M. J., Akhauri, S., Chaudhuri, I., Little, E. E., … & Legare, C. H. (2022). Facilitating behavioral change: a comparative assessment of asha efficacy in rural bihar. PLOS Global Public Health, 2(8), e0000756. https://doi.org/10.1371/journal.pgph.0000756

Lunkenheimer, H. G., Bürger, O., Akhauri, S., Chaudhuri, I., Dibbell, L., Hashmi, F. A., … & Legare, C. H. (2021). Tradition, taste and taboo: the gastroecology of maternal perinatal diet. BMJ Nutrition, Prevention &Amp; Health, 4(2), 385-396. https://doi.org/10.1136/bmjnph-2021-000252

Publications Under Review

Hashmi, F. A., Erut, A., Taylor, Z., & Legare, C. H. (Accepted for publication), The Process of Spiritualization through Artistic Activity and Training. In C. R. Brewer (Ed), Art Seeking Understanding: Conceptual, Empirical, and Experimental Approaches

Publications In Preparation

Hashmi, F. A., Burger, O., Goldwater, M.B., Johnson, T., Mondal, S, Singh, P., & Legare, C.H. (internal review) Lived Experiences: Quantifying the impact of Community Health Workers perinatal behavior on their clients’ decision-making.

Goldwater, M.B., Hashmi, F. A., Burger, O., Johnson, T., Mondal, S, Mor, N., Saldanha, N., (internal review). Does the ASHA Program Encourage a Deficit-Model of Behavior Change?

Peregrino, J. D., Kertesz, A. F., Lunkenheimer, H. G., Erut, A., Burger, O., Fong, F. T.K. Babaeva, N., Eder, S., Falade, B., Hashmi, F. A., Knafo-Noam, Machado-Silva, H., Peñaloza Jimenez, G., A., Rawlings, B., Suzuki, Y., & Legare, C.H. (peer review). Epistemic beliefs predict beliefs about the origins, cause of infection, and transmission of COVID-19.

Hashmi, F. A., Erut, A., Taylor, Z., & Legare, C. H. (being written), The Functions of Ritualization in Acquiring Mastery: Cultural Transmission of Indian Miniature Paintings

Non-Peer Reviewed Publications

Burger, O., Dańko, M. J., Hashmi, F., Singh, P., Lunkenheimer, H.G., Little, E., Goldwater, M., Johnson, T., Legare, C.H. (2022). Bridging the gap between service extension and cultural facilitation among ASHAs, Bookdown, (Report to the Bill and Melinda Gates Foundation) https://bookdown.org/oskarevolearn/rise/

Peer-Reviewed Publications

Kertesz, A. F., Lunkenheimer, H. G., Peregrino, J., Erut, A., Burger, O., Fong, F. T.K. Babaeva, N., Eder, S., Falade, B., Hashmi, F. A., Knafo-Noam, Machado-Silva, H., Peñaloza Jimenez, G., A., Rawlings, B., Suzuki, Y., & Legare, C.H. (internal review). Cultural Tightness-Looseness and Threat Perception Independently Predict Compliance with COVID-19 Health Recommendations: Evidence from 11 Countries.

Lunkenheimer, H. G., Kertesz, A. F., Peregrino, J., Erut, A., Burger, O., Fong, F. T.K. Babaeva, N., Eder, S., Falade, B., Hashmi, F. A., Knafo-Noam, Machado-Silva, H., Peñaloza Jimenez, G., A., Rawlings, B., Suzuki, Y., & Legare, C.H. (internal review). The impact of individual differences variables on COVID-19 risk perception. International Journal of Environmental Research and Public Health.